"Aberdeen Football Club's overarching mission is to achieve Uefa top-100 club status, establishing themselves as a consistently successful European side through a modern stadium, world-class training facilities, and a highly successful squad."
Since that statement almost a decade ago, much of what Aberdeen have done off the pitch has been positive. Crowds are consistently high, work in the north-east community has been diligent, the training centre was opened with plans to expand, and the club is debt-free.
But on the pitch, outwith their Scottish Cup win last May, the more things change, the more they stay the same. For now.
Major disequilibrium may lie just around the corner as the Dons struggle to cling on to top-12 status in Scotland, never mind top 100 in Europe.
Aberdeen are on the brink and nobody seems to have an answer.
In 1995, when the Dons came perilously close to being relegated, the fans and the city came together to support the team and that was a huge advantage for the likes of Duncan Shearer, Eoin Jess and Theo Snelders, who were mainstays of that side.
How the Dons supporters wish they had players of that calibre these days.
The fact is Stephen Robinson, who was appointed last month as the spectre of demotion suddenly became a real-life prospect to the club's board, is the third man this season who is struggling to get any sort of tune out of this squad of players.
They are easy to score against, they never seem to have control of football matches and they rarely score goals. It is a lethal combination, borne out by collecting just six points from the last 48 available.
The state they are in is not on Robinson, who is in the infancy of his tenure, it is those higher up the food chain who will have to answer should the worst happen.
The stakes were high in Paisley on Saturday, yet despite that the Dons failed to register a single shot on target – they are averaging just three per game across the season – and were behind in every department, with the most stark of those being the determination and fight that St Mirren appeared to have from the off.
It was an 18th league defeat of the season for Aberdeen, the same number as bottom side Livingston, and their latest blank on the road means they have failed to score in an incredible 11 of their 17 away league games this campaign.
Hibernian visit Pittodrie in the final pre-split fixture on Saturday but home advantage hasn't been a huge help to a Dons side who have the second-worst Premiership record in their own stadium this season.
In what could be an historic season at the top of the league, unwanted history could also be made by Aberdeen at the other end if they don't get their act together.
